Marin County + San Francisco

The Art of Feeling at Home.

Whether you’re reimagining a home you’ve loved for years or making somewhere new feel like yours, Anne brings an experienced design eye and a personal understanding of how you want to live. From more freedom to travel to a home that simply works better, Forward Home helps you make changes that feel right for your life.

A warmly styled living room with a green sofa, tall windows and collected furnishings — work from Rug and Chair
Interior styling from Rug and Chair
Our approach

A home that feels like yours.

Some homes call for quiet and simplicity. Others are full of color, conversation, friends around the table, and the happy clutter of everyday life. Most have room for both.

Anne starts with life as it’s actually lived: who comes to dinner, where guests stay, the rooms you love spending time in, and the places that could work a little better. Then she draws on her experience with color, proportion, texture, and detail to make it all feel natural and distinctly yours.

The person behind Forward Home

Meet Anne Lustberg.

Originally from London, Anne spent part of her early life in North Africa, where she first fell for craftsmanship, color, and the beauty of things made by hand.

She began as a jewelry designer in London before moving into interiors in San Francisco. Her years with Rug and Chair gave her a sharp eye for how a room comes together. With Forward Home, she brings that experience to something more personal: creating a place that feels right for the people who live there.

A home should have character, comfort, and room for life to happen.

Read Anne's full story

Anne has always had an eye for what makes a home feel special. Originally from London, she spent part of her early life in North Africa, where she developed an appreciation for craftsmanship, color, texture, and the beauty of things made by hand.

She began her creative career designing jewelry in London before moving into interior design and home staging in San Francisco. Her varied background has given her an instinct for mixing styles, periods and influences, and a fondness for spaces that feel collected rather than overly considered.

Through Rug and Chair, Anne has spent years helping people see the possibilities in a home. For her, staging has always been about showing how life might unfold there — how rooms could be used, how people might gather, and what makes a space feel welcoming and alive.

Forward Home grew naturally from that experience, but with a more personal focus. Rather than imagining how someone might live in a home, Anne works to understand how her clients actually want to live: what matters to them, what makes them comfortable and what they want their home to give them.

Her approach is thoughtful and unformulaic. She believes good design should make life easier and more enjoyable, not impose a particular look or set of rules. Some homes call for calm and simplicity; others for color, character and a little exuberance. Most benefit from a bit of both.

Above all, Anne believes a home should be somewhere people can relax, enjoy themselves, welcome others and feel entirely at ease.

That, to her, is the art of feeling at home.

Anne Lustberg smiling in a garden
Three ways forward

Stay. Move. Sell.

Maybe the house is more than you need, you’d like the freedom to travel, or a home you love could work better for the way you live now. Anne brings the same design eye to each kind of change — including both ends of a move: the home you’re leaving and the one you’re going to.

Blue-green bathroom with marble, brass fixtures and integrated accessibility features — work from Rug and Chair
01 / Stay

Rediscover the home you love.

Fresh eyes on familiar rooms, with changes that make everyday life easier and more enjoyable, now and for years to come.

  • Space planning and room flow
  • Furniture, lighting, color, and materials
  • Kitchen and bathroom design direction
  • Details that keep the home comfortable over time
Illustrative interior with a comfortable chair and thoughtfully chosen furnishings
02 / Move

Make somewhere new feel like yours.

Anne helps plan your new home before you move, giving the things you love a place in the life you’re making there.

  • Which furniture, art, and collections to bring — and where they’ll go
  • Room layouts for guests, work, hobbies, and everyday living
  • Paint, flooring, lighting, window treatments, and materials
  • Sourcing new furnishings and the final arrangement
A welcoming sitting room with layered patterned cushions, textured ceramics and original artwork — work from Rug and Chair
03 / Sell

Present your home at its best.

Anne brings her design eye to preparing a home for sale, highlighting its character and helping buyers see its appeal.

  • Priorities for finishes and improvements
  • Furniture editing and pre-sale presentation
  • Preparing rooms for photography and showings
Bright, finished bedroom with layered textiles, a reading chair and personal details — work from Rug and Chair
After the move

The final layer.

A home doesn’t always feel finished when the boxes are unpacked.

Once you’re in, Anne returns to bring it all together. Art finds its place, furniture is arranged around how you use each room, lighting is adjusted, and the finishing details add warmth and character.

It’s the difference between a space that’s ready to move into and one that already feels like yours.

A good place to begin

The Two-Hour Home Consultation.

Two hours with Anne to look at your home, talk about how you want to live, and identify what could make the biggest difference.

Ask about the two-hour consultation

You’ll talk through what matters most — the rooms you love, the things you want to keep, what could work better — and begin shaping a practical, creative way forward. The aim is clarity and a direction that feels right to you, not a long list of things to buy.

Anne leads the design direction and, where needed, works alongside contractors, move specialists, and real estate professionals.

We’ll confirm whether the first meeting is in person or virtual, along with the fee, before booking.

For families

When family is part of the conversation.

Their home. Their priorities.

Sometimes family members are helping someone they love consider a change. They may live nearby or across the country. They’re welcome to join a conversation in person or remotely, with the homeowner’s permission.

Anne keeps the focus on the person whose home it is, while helping everyone involved understand the plans and feel included.

Talk with Anne about a family home
Get in touch

Let's talk about your home.

Tell us what you're considering. It might be one room, a move, a sale — or simply a feeling that something needs to change.

Serving Marin County and San Francisco.

Prefer email? Write to anne@lustberg.com.